Casa Martini
Italy
Celebrate your Martini experience with a special final tasting.
목차
8구간 · 구간을 누르면 글 앞부분이 보여요이 이야기는 영어로 쓰여 있어요. 한국어로 읽고 듣는 것은 앱에서 해요. 앱에서 열기 →
1Orientation
Welcome to Pessione, a small town with a global reputation, as we step into Casa Martini, the historic headquarters of Martini & Rossi. Since 1864, this site has been the epicenter of a cultural phenomenon that has defined the…
앱에서 듣기2The Mondo Martini Museum
We begin our journey in the Mondo Martini Museum, a space dedicated to the history and evolution of the brand. Here, the story of Martini & Rossi is laid out through an impressive collection of artifacts, documents, and…
앱에서 듣기3The Botanical Room: A Sensory Archive
Perhaps the most evocative space in Casa Martini is the Botanical Room. Here, you are invited to explore the 'soul' of the vermouth: the complex blend of herbs, spices, fruits, and barks that give Martini its distinctive flavor…
앱에서 듣기4The Art of Advertising and Communication
Martini & Rossi has always been a pioneer in the world of communication, and this section of the tour explores their brilliant advertising history. From the early twentieth century, the company understood that they were not just…
앱에서 듣기5The Vermouth Class: Crafting the Blend
For those who wish to delve deeper into the technical side of production, Casa Martini offers a unique opportunity to participate in a vermouth-making masterclass. This takes place in a specialized laboratory-style setting where…
앱에서 듣기6The Production Heart: Pessione’s Living Factory
Beyond the museum and the labs lies the actual heart of the operation: the production plant. Casa Martini is a rare example of a historic site that remains a fully functioning industrial facility. …
앱에서 듣기7The Martini Terrace and Bar Academy
The final stage of the journey takes us to the Martini Terrace and the Bar Academy, where the product is finally transformed into the cocktails that have made the brand famous. This is a bright, modern space that embodies the…
앱에서 듣기8Closing
Our tour of Casa Martini concludes here in the very place where it all began over a century and a half ago. We have traveled through time, from the early botanical experiments of Luigi Rossi to the global marketing triumphs that…
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Casa Martini은(는) 어떤 곳인가요?
Casa Martini — Italy에 있는 장소로, 텔비에 이야기 8구간이 있어요. 구간마다 앞부분은 이 페이지에서 글로 읽고, 소리는 앱에서 들어요.
| 위치 | Italy |
|---|---|
| 종류 | 활동 |
| 이야기 구간 | 8 |
| 글 언어 | 영어 |
| 좌표 | 44.9655, 7.8411 |
| 최종 수정 |