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Heritage

Seto-gura Museum

Aichi Prefecture · Japan

8 story sections

Visited on Tuesday and Thursdays [Facility Information] Welcome to the world of Seto ware, a tradition that has continued to live on for a thousand years. Measuring 1,800 sqm, this expansive pottery museum allows visitors to be fully immersed in Seto's pottery culture. It houses a reproduction of Seto, a vibrant 20th century town of pottery, on the 2nd floor; and a collection of pottery ware from the ancient times to the modern age on the 3rd floor.

History & cultureBY TELLBY

Contents

8 sections · tap a section for its opening lines
  1. 1Orientation

    Welcome to the Seto-gura Museum, a facility dedicated to the 'Setomono' legacy—a term so synonymous with pottery in Japan that it has become the generic word for ceramics. We are in Seto City, one of Japan's 'Six Ancient Kilns,'…

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  2. 2The Seto Electric Railway — Transporting the Wares

    Upon entering the museum gallery, you are immediately met with the 'Seto Train Car,' a beautiful vintage vehicle that once connected Seto to the larger Nagoya rail network. This train was the lifeblood of the city, transporting…

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  3. 3The Muro — A Traditional Pottery Workshop

    We now move into the heart of the production: the 'Muro' or pottery workshop. This space is a faithful reconstruction of a working factory from the mid-20th century. …

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  4. 4The Climbing Kiln — The Fire of Creation

    As you round the corner, you are confronted by the massive form of a 'Noborigama' or climbing kiln. These multi-chambered kilns were built on hillsides to use the natural draft of the slope to reach the incredibly high…

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  5. 5The Science of Soil — Clay and Glazes

    Seto's success is fundamentally a result of its geology. In this section, we examine the different types of soil and clay that have been used here for centuries. …

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  6. 6The Ceramic Dolls — From Art to Pop Culture

    One of the most surprising sections of the museum is dedicated to Seto's 'Noveltys'—ceramic figurines and dolls. While Seto is famous for its bowls and plates, it was also a major global producer of intricate ceramic figures. …

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  7. 7Modern Art and Special Collections

    As we reach the end of the historical path, we find a gallery dedicated to the works of modern Seto artists. This collection shows that while the industry has changed, the spirit of craftsmanship is very much alive. …

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  8. 8Closing

    As we leave the museum, I hope you have gained a new perspective on the humble ceramic bowl. What we often take for granted is, in Seto, the product of a millennium of trial, error, and immense labor. …

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What is Seto-gura Museum?

Seto-gura Museum is a place in Aichi Prefecture · Japan with 8 story sections on Tellby. You can read the opening of each section on this page; the sound plays in the app.

Key facts
LocationAichi Prefecture · Japan
TypeHeritage
Story sections8
Text languageEnglish
Coordinates35.2255, 137.1007
Last updated
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